Item #:
230622561
Integration der Eurowings in den Lufthansa-Verbund. Moglichkeiten und Risiken (German Edition)
Item #:
230622561
LKR 17553
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Die Arbeit analysiert den strategischen Ansatz der Lufthansa zur Integration der Eurowings in den Lufthansa-Verbund und beleuchtet potenzielle Chancen und Risiken.
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Product Details
| Publisher | Grin Verlag |
| Publication date | September 25, 2017 |
| Language | German |
| Print length | 60 pages |
| ISBN-10 | 3668531757 |
| ISBN-13 | 978-3668531758 |
| Item Weight | 3.21 ounces (91 grams) |
| Dimensions | 5.83 x 0.14 x 8.27 inches (14.8 x 0.4 x 21 cm) |
Product Description
Integration der Eurowings in den Lufthansa-Verbund. Moglichkeiten und Risiken (German Edition)
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Customer Questions & Answers
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Question:
What is the main goal of the thesis?
Answer: To analyze Lufthansa's strategy in integrating Eurowings and assess its viability. -
Question:
How does deregulation impact the airline industry?
Answer: It has intensified competition and changed the operational landscape for traditional carriers. -
Question:
What does the thesis say about the future of the airline industry?
Answer: It indicates a consolidation phase characterized by mergers and alliances amid ongoing competition.
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LKR 17553
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Features & Benefits
- In-depth analysis of Lufthansa's strategic approach.
- Focus on integrating Eurowings into the Lufthansa group.
- Critical examination of potential opportunities and risks.
- Contribution to understanding airline business models.
- Highlights the impact of market liberalization on traditional carriers.
- Addresses competition from low-cost carriers and new premium airlines.
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