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Subscription Marketing: Strategies for Nurturing Customers in a World of Churn
90% of respondents would recommend this to a friend
LKR 5672
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A successful subscription business is built on lasting relationships, not one-time sales.
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What Stands Out
Product Details
| Publisher | Cuesta Park Consulting |
| Publication date | January 29, 2020 |
| Edition | 3rd |
| Language | English |
| File size | 2.0 MB |
| Screen Reader | Supported |
| Enhanced typesetting | Enabled |
| X-Ray | Not Enabled |
| Word Wise | Enabled |
| Print length | 240 pages |
| ISBN-13 | 978-0999624869 |
| Page Flip | Enabled |
| Item Weight | 0.5 lbs (230 grams) |
Product Description
Subscription Marketing: Strategies for Nurturing Customers in a World of Churn
Customer Questions & Answers
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Question:
What is Subscription Marketing?
Answer: A marketing approach focused on building lasting customer relationships through subscription-based models. -
Question:
Who can benefit from this book?
Answer: Solopreneurs, small businesses, entrepreneurs, and large enterprises seeking to improve their subscription marketing strategies. -
Question:
What is unique about the third edition?
Answer: It includes updated research, new chapters for specific audiences, and expanded insights on values-based marketing.
Marketing Editorial Review
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LKR 5672
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Features & Benefits
- Third edition updated with latest research and case studies.
- Focuses on nurturing customer relationships for long-term success.
- Offers strategies for solopreneurs, small businesses, and large enterprises.
- Includes new chapters tailored for entrepreneurs and start-ups.
- Explores values-based marketing risks and rewards.
- Recognized as one of the top marketing strategy books by Book Authority.
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